Moreover, do not try to provide insufficient information on the management team, idealistic forecasts, defective marketing plans, or incomplete presentations. A transparent strategic business plan is key to gaining the trust of bankers and investors. When presenting a business plan, keep your focus on important issues in which the investors or lenders are interested such as markets, marketing strategy, cash flow, profitability, and growth potential of the company instead of new technologies and machines that the company is going to use.ĭo not try to mask financial difficulties instead, inform your lender. Avoid being too ambitious as you may be asked to justify any assumptions or projections. In addition, there are a few things that should be avoided while creating a strategic business plan. It may consist of elements such as your business proposal, your unique selling point, important competitive information with statistics, market analysis with statistics, organizational structure, human resource requirements, premises and capital goods, important financial data with statistics, legal structure, and an executive summary. Always keep it thorough, but concise and well-structured. When creating a strategic business plan, you need not prepare hundreds of pages. Click on this download button and grab this Free Business Strategic Plan Template.
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